Our story
Bootyful is the story of two childhood friends, Rubén and Stéphane, who, during their travels around the world, discovered new (not so new, actually) ways of thinking about intimate hygiene.
To be more precise, they learned to wash their bootys with water. Upon returning to Europe, they set themselves the mission of creating the perfect product that would make everyone’s bottoms, and the world, truly cleaner.

OUR STORY
Bootyful is the story of two childhood friends, Rubén and Stéphane, who, during their travels around the world, discovered new (not so new, actually) ways of thinking about intimate hygiene.
To be more precise, they learned to wash their bootys with water. Upon returning to Europe, they set themselves the mission of creating the perfect product that would make everyone’s bottoms, and the world, truly cleaner.

OUR MISSION
We want to rethink the standard of personal hygiene while protecting our planet for future generations.
At Bootyful, we are driven by a clear and bold vision: to revolutionize your bathroom experience while preserving our precious planet.

OUR MISSION
We want to rethink the standard of personal hygiene while protecting our planet for future generations.
At Bootyful, we are driven by a clear and bold vision: to revolutionize your bathroom experience while preserving our precious planet.

What About
the Drought
in Europe?
During the ongoing water scarcity in Europe, realizing that it takes 168 liters of water to produce just one roll of toilet paper is quite an eye-opener—and a pain in the butt!
Especially since companies like Kimberly-Clark produce directly in Europe, manufacturing millions of rolls daily, which amounts to hundreds of millions of liters of water consumed every day.
We’re told that every drop counts, but apparently, not for everyone…
Why Europe?
Europe is one of the largest consumers of toilet paper in the world!
This caught our attention, especially due to the lack of eco-friendly and hygienic solutions in this market.

OUR VALUES

Ecology

Hygiene
Bootyful is not only environmentally friendly, but it’s also more hygienic.
We enhance your well-being while protecting your health.

INNOVATION
Inspired by global best practices in hygiene and sustainability, our teams are constantly striving to improve our product, making it more efficient, more practical, and further reducing our ecological footprint.